Lagoa, a typical, small provincial town, is best known for its winery, the most famous in the Algarve. Strong, rough and ready red and white table wines, and a little fortified wine as well, are produced from grapes grown in a wide radius around Lagoa.
Visitors are welcome, by appointment, to tour the adega, see something of the wine making process and taste the final product.
Lagoa's banks and shops draw tourists but it’s not really a tourist town.
Apart from the wine-growing attraction, the council also has excellent beaches located between cliffs, providing sceneries of unusual beauty.